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Martin
Zuker — Technology Founder, CEO, Keynote Speaker & Angel Investor
Building the future of physical experiences through AI, automation and entrepreneurship.
From Argentina to multiple countries across Latin America — helping organizations transform physical operations through technology, artificial intelligence, automation and innovation.

Clients · Partners · Universities
About
Martin
An Industrial Engineer turned entrepreneur, Martin has spent the last decade building companies at the intersection of physical and digital — from one of Latin America's first highly automated restaurant concepts to a technology lab deploying AI across retail, energy and consumer industries.
Today he leads I+DIoT Lab, advises founders building deep tech and SaaS companies, invests in early-stage startups, teaches the next generation at top universities, and speaks internationally on AI, innovation and the future of retail.
At a
Glance
A decade of building, deploying and scaling technology across Latin America — measured not in slides, but in real-world operations.
Millions of consumer interactions enabled.
Speaking &
Keynotes









- 01Artificial Intelligence in the Real World
- 02The Future of Retail
- 03Entrepreneurship and Innovation
- 04Building Technology Companies
- 05The Rise of Phydigital Experiences
- 06AI Beyond the Hype

Founder of
I+DIoT Lab
A company that transforms physical environments through AI, hardware, software, computer vision, automation and phydigital experiences.
Working with major brands in retail, energy, food service and consumer industries across Latin America — turning ambitious ideas into deployed systems that move the needle in the real world.
Learn More↗Advisor to
Founders
& Startups
Martin partners with ambitious founders and leadership teams building category-defining companies.
Entrepreneurial
Journey
- 2008
PhotoSpot
First entrepreneurial tech venture — discovering the founder path.
- 2013
Foster Nutrition
Co-founded one of LATAM's first highly automated restaurant concepts.
- 2017
I+DIoT Lab
Founded the lab — AI, IoT and computer vision for physical environments.
- 2019
Campus Party Speaker
First international keynote stages.
- 2021
International Expansion
Operations and deployments across Latin America.
- 2023
Zebra Strategic Collaboration
Deepened partnership with global retail technology leader.
- 2024
Startup Advisory & Investments
Angel investing and advising deep tech and SaaS founders.
- 2026
NRF NYC & International Events
Speaking at NRF New York and global stages on AI, retail and innovation.
Let's build something
meaningful together.
Throughout my career, I've had the opportunity to build companies, launch new ventures, work alongside remarkable founders, collaborate with global organizations and contribute to conversations about innovation, technology and entrepreneurship.
I'm always interested in connecting with people who are building ambitious projects, challenging industries and creating meaningful impact.