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Founder · CEO · Speaker · Angel Investor

Martin
Zuker — Technology Founder, CEO, Keynote Speaker & Angel Investor

Building the future of physical experiences through AI, automation and entrepreneurship.

From Argentina to multiple countries across Latin America — helping organizations transform physical operations through technology, artificial intelligence, automation and innovation.

Martin Zuker speaking on stage at an international technology conference
NRF · New York
BUENOS AIRES — LATAMEST. 1987

Clients · Partners · Universities

Zebra TechnologiesGridoAxion EnergyFalabellaNikeUnder ArmourConverseITBAUniversidad de San AndrésZebra TechnologiesGridoAxion EnergyFalabellaNikeUnder ArmourConverseITBAUniversidad de San Andrés
01 — About

About
Martin

An Industrial Engineer turned entrepreneur, Martin has spent the last decade building companies at the intersection of physical and digital — from one of Latin America's first highly automated restaurant concepts to a technology lab deploying AI across retail, energy and consumer industries.

Today he leads I+DIoT Lab, advises founders building deep tech and SaaS companies, invests in early-stage startups, teaches the next generation at top universities, and speaks internationally on AI, innovation and the future of retail.

Industrial Engineer
ITBA
Founder & CEO
I+DIoT Lab
Previously
Foster Nutrition
Also
Investor · Professor · Speaker
02 — Impact

At a
Glance

A decade of building, deploying and scaling technology across Latin America — measured not in slides, but in real-world operations.

12+
Countries
2000+
Retail locations impacted
150+
Stores operating with our technology

Millions of consumer interactions enabled.

03 — Stage

Speaking &
Keynotes

Martin Zuker delivering a keynote on stage
Martin Zuker — NRF — New York
NRF — New York
Martin Zuker — Future Talks Podcast
Future Talks Podcast
Martin Zuker — i3 inspira
i3 inspira
Martin Zuker — Universidad de San Andrés
Universidad de San Andrés
Martin Zuker — Campus Party
Campus Party
Martin Zuker — Kyndryl Chile
Kyndryl Chile
Martin Zuker — ITBA Podcast
ITBA Podcast
Martin Zuker — Founders Roundtable
Founders Roundtable
Keynote Topics
  • 01Artificial Intelligence in the Real World
  • 02The Future of Retail
  • 03Entrepreneurship and Innovation
  • 04Building Technology Companies
  • 05The Rise of Phydigital Experiences
  • 06AI Beyond the Hype
Selected Appearances
Campus PartyNRFInnovation Tech WeekITBA PodcastUniversidad de San AndrésGrupo Petersen i3Kyndryl ChileCorporate Executive EventsUniversity Lectures
Martin Zuker presenting at I+DIoT Lab
04 — Company

Founder of
I+DIoT Lab

A company that transforms physical environments through AI, hardware, software, computer vision, automation and phydigital experiences.

Working with major brands in retail, energy, food service and consumer industries across Latin America — turning ambitious ideas into deployed systems that move the needle in the real world.

Learn More
05 — Advisory

Advisor to
Founders
& Startups

Martin partners with ambitious founders and leadership teams building category-defining companies.

01Artificial Intelligence
02Retail Technology
03SaaS
04Deep Tech
05Biotech
06Innovation Strategy
07Fundraising
06 — Journey

Entrepreneurial
Journey

  1. 2008

    PhotoSpot

    First entrepreneurial tech venture — discovering the founder path.

  2. 2013

    Foster Nutrition

    Co-founded one of LATAM's first highly automated restaurant concepts.

  3. 2017

    I+DIoT Lab

    Founded the lab — AI, IoT and computer vision for physical environments.

  4. 2019

    Campus Party Speaker

    First international keynote stages.

  5. 2021

    International Expansion

    Operations and deployments across Latin America.

  6. 2023

    Zebra Strategic Collaboration

    Deepened partnership with global retail technology leader.

  7. 2024

    Startup Advisory & Investments

    Angel investing and advising deep tech and SaaS founders.

  8. 2026

    NRF NYC & International Events

    Speaking at NRF New York and global stages on AI, retail and innovation.

07 — Contact

Let's build something
meaningful together.

Throughout my career, I've had the opportunity to build companies, launch new ventures, work alongside remarkable founders, collaborate with global organizations and contribute to conversations about innovation, technology and entrepreneurship.

I'm always interested in connecting with people who are building ambitious projects, challenging industries and creating meaningful impact.